Community Guidelines

1. ‍Inauthentic Accounts, Multiple or Transferred Accounts
   Be real. Don’t provide a false identity or submit any incorrect or misleading information about yourself, including your affiliations with other individuals, entities, or online accounts, when you sign up for a Cameo account. Use your own name and photographs (or the names or images of characters you own or have the rights to use). Don’t make deep-fake accounts. If you use artificial intelligence to generate the content in your Cameo videos, or the content in your videos is otherwise not a true depiction of real life events, your videos must clearly and conspicuously disclose that this is the case.
   
   No burners. If you’re mid-suspension or have been banned from Cameo, don’t try to evade our enforcement processes. We also ask that you not create multiple accounts unless you have a legitimate reason for doing so (for example, a talent who portrays different characters).
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   No transfers. Your Cameo account may not be transferred or sold. If you have questions about your talent account, please contact talentsuccess@cameo.com.
2. Misuse of Cameo
   You alone are responsible for your use of Cameo, including your account and any content you create. We ask that you use Cameo only for its intended use and as permitted in our Terms of Service.
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   Cameo is about personal connections, and each Cameo video should be tailored to the fan’s request. If you’re a talent, don't reuse content -- it's boring and not what our service is for.
   
   Don’t use Cameo to solicit or provide financial advice. Don't book or record videos that reference, support, or critique specific stocks, NFTs, tokens, cryptocurrencies, or other investments.
   
   Fans and talent may not use Cameo to help complete a transaction off of Cameo or through another platform. For everyone’s safety, we require that you keep it on Cameo.
   
   Talent should not artificially inflate their presence or reputation on Cameo (by posting false reviews or engaging in shilling) or interfere with another’s business.
   
   Don’t misuse Cameo by sending unauthorized advertising or commercial messages, including spam or any other unsolicited communication. It’s annoying.
   
   Don’t use Cameo to deceive or mislead others. This includes making requests that you know (or should know) would embarrass talent or compromise their integrity, or spreading lies or misinformation. 
   
   When you submit or update a rating/review on Cameo, it must be a true, honest, and accurate evaluation of the Cameo video to which it corresponds. Submitting a rating/review for reasons unrelated to the video, rating/review “bombing,” and inaccurately portraying the contents of a video or its booking request in a review are all prohibited.
3. Illegal Conduct
   Cameo’s Terms of Service require that you use our Site only in compliance with all applicable laws.
   
   You may not promote, encourage, or engage in any illegal conduct on, using, or directed at Cameo. Don’t submit requests or create content that violates any law, regulation, court order, or other legal process, including attempts at phishing, money laundering, theft, or fraud. We also prohibit the depiction, promotion, or trade of illegal drugs or other controlled or illegal substances. 
   
   If you are a User who uses Cameo to book endorsements of their business, product, or service, you may do so only by booking Business Cameo videos. If you are a Talent who uses Cameo to produce video endorsements of a business, product, or service, you may do so only by fulfilling Business Cameo video requests. When booking or fulfilling such requests, you must comply with all applicable laws, rules, and regulations, including the Federal Trade Commission’s “Guides Concerning the Use of Endorsements and Testimonials in Advertising.” These Guides, as well as similar state laws, require that (1) when a Talent appears in a Cameo video endorsing a product, service, or business, they must express only their honest opinions, findings, experiences, and beliefs; (2) Talent must not misrepresent, expressly or by implication, that they are an independent or ordinary user of a product, service, or business they endorse, or that they have no material connection to the company whose product, service, or business they are endorsing; and (3) whenever a User displays a video endorsement, the User must disclose clearly and conspicuously, and in close proximity to the video, any material connection between them and the celebrity appearing in the video. Cameo’s Terms of Service prohibit removing, altering, or obscuring the Cameo watermark, or any other disclosure that the content is an endorsement, that appears on or in any video received through Cameo.
   
4. Hate and Disparaging Speech
   We are proud to celebrate the diversity of the celebrities and fans on Cameo. We do not tolerate hateful or disparaging speech, slurs, or derogatory terms. The same goes for content that attacks, demeans, dehumanizes, discriminates, or threatens violence, including on the basis of any legally protected characteristic, such as race, sex, ethnicity, national origin, religion, sexual orientation, gender identity, age, disability, or veteran status. We also prohibit content that supports organizations or people who advocate or do those things.
5. Violence
   Inciting, encouraging, promoting, threatening, or depicting violence, cruelty, terrorism, or harm, including towards one’s self or towards animals, is prohibited on Cameo. Don’t post or solicit content that glorifies, advocates, or promotes these things, including in the pursuit of political, religious, ethnic, racial, or ideological objectives.
6. Nudity, Sexually Explicit Content, Content Harmful to Minors
   Cameo is not the place to send or solicit pornographic, indecent, obscene, or sexually explicit content. Nudity on Cameo is prohibited, including genitalia, fully-nude buttocks, and female nipples, except in the case of breastfeeding or health-related situations (such as post-mastectomy or breast cancer awareness). Sexual stimulation or masturbation, with or without nudity, is also prohibited. This prohibition applies to real, mimicked, or implied activity, and includes digitally-created or manipulated content.
   
   Sexualizing minors is strictly prohibited. Do not distribute, post, send, or solicit any sexually explicit content of minors, or any content that displays or promotes the physical abuse, neglect, endangerment, or psychological disparagement or harm of children.
7. Cruelty, Harassment, Bullying
   Play nice. Don’t post or solicit content that is (or incites or encourages) illegal, abusive, harassing, hateful, racist, derogatory, or harmful to someone’s reputation.
   
   Many celebrities on Cameo are public figures, but they have feelings, too. Don’t post, send, or solicit content that wishes death, disability, or other harm on them or anyone else. Don’t insult someone because of their personal attributes (like appearance, personality traits, or intellect). Don’t ridicule or taunt victims of tragic or violent events.
   
   If you’re blocked by someone or they decline contact with you for any reason, just move on. Don’t try to contact them elsewhere. We (like most people) consider that to be harassment.
   
   Do not harass Cameo employees. We have no tolerance for that.
8. Intellectual Property and Related Violations
   Don’t use what doesn’t belong to you. Only submit that you own in its entirety (or have the rights to submit in accordance with our Terms of Service). This goes for music, artwork, written or spoken words, websites, screen shares, and anything else that is part of your content. You agree not to violate, infringe, or misappropriate any intellectual property, privacy, publicity, moral rights, or other legal rights when you use Cameo. Our copyright policy is described in more detail in our Terms of Service.
   
   Nobody likes a copycat. Don’t access Cameo to try and build a similar or competitive service, and don’t attempt to decipher, decompile, disassemble, or reverse engineer any of the software or other underlying computer code used by us to provide our service. Don’t scrape or crawl any part of our services, or engage in spidering or harvesting.
9. Invasions of Privacy
   Mind your own business. We prohibit content that violates the confidentiality or privacy of others, including doxxing and disclosing others’ personal information without their permission. See our Privacy Policy for more information on how we collect, use, and share personal information.
10. Undermining the Security or Reliability of Our Site
    Do not undermine the security or reliability of our services. Any hacking attempts, efforts to bypass our measures to restrict user access, or the use of automated scripts to collect information from Cameo or our users is prohibited.
    
    Similarly, do not distribute files or content that contain viruses, Trojan horses, worms, or other materials that are malicious. Do not attempt to circumvent any technological measure, whether implemented by us, any of our providers, or any other person, intended or designed to protect Cameo, our users, or anyone else.

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How We Enforce These Guidelines

When enforcing these Guidelines, we may consider multiple factors including the violation itself, the severity of the conduct, and the number of violations by the same user. We generally do not monitor off-platform behavior, but we may take it into account under some circumstances, for example if it provides context to behavior on Cameo or references Cameo while engaging in behavior that would violate these Guidelines. We may also consider off-platform behavior that is extreme, including membership in hate groups or terrorist organizations, sexual assault, or child abuse.

You agree to cooperate with investigations conducted by Cameo and promptly provide any information requested by Cameo. In some cases, we may determine that it is necessary to temporarily suspend a Cameo account while we are reviewing a possible violation and evaluating appropriate enforcement. Depending on the severity of the violation, Cameo may enforce these Guidelines by:

1. issuing a warning;
2. removing content from Cameo;
3. temporarily suspending account access for a specified period of time;
4. permanently suspending account access; or
5. other action in Cameo’s sole discretion.

In limited circumstances, we may allow exceptions to our standard content removal policies -- for example, when we determine the material serves the public interest, such as content that is clearly satirical, scientific, or educational in nature.

If you believe that an enforcement decision against you was incorrect, you may request an appeal in writing to safety@cameo.com. You must use the email address associated with the Cameo account connected to our decision and include detailed reasons why you believe the decision was incorrect. As with all other enforcement decisions, the granting of an appeal is at Cameo’s sole discretion, and these decisions are final and binding.

If we suspend your Cameo account for a specific period of time, you may request reinstatement after the suspension ends. Any request for reinstatement must be in writing and sent to safety@cameo.com from the email address associated with the suspended Cameo account. The request for reinstatement must include: (a) a description of why you would like to rejoin Cameo; (b) confirmation that you have read and will abide by Cameo’s Terms of Service, including these Community Guidelines; and (c) any other confirmations, acknowledgements or agreements that we request. A qualifying request does not guarantee reinstatement.

In the spirit of keeping Cameo safe and welcoming for all, you agree to cooperate with investigations conducted by Cameo and promptly provide any information requested by Cameo.

If your Cameo customer account is suspended or content that you booked is removed from our Site for violating these Guidelines or our Terms, Cameo may in its sole discretion issue a refund for impacted purchases. Absent exceptional circumstances, we will not refund the cost of videos that are misused or content that is sent or booked in contravention of these Guidelines or our Terms (for example, requests for hateful content or nudity) and will not refund funds held by third parties such as fees paid to Apple in connection with an in-app purchase. If your Talent account is suspended or Talent Content that you created is removed from our Site for violating these Guidelines or our Terms, Cameo may in its sole discretion withhold the corresponding funds from your current or future Cameo earnings.

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Transparency Report 2025 (December 2, 2025)

As part of its commitment to transparency, Cameo provides at least annually a clear, easily comprehensible report on its content moderation, including a description of our moderation processes and certain statistics regarding the reports we receive and how we act on them.

Cameo’s content moderation system makes use of both automated monitoring systems and human reporting from fans, talent, and Cameo personnel to surface potential violations of its rules. These reports are routed to human reviewers, who are trained both in person and through review of written materials on Cameo’s policies and its internal systems. When reports are submitted to Cameo, they are classified by the human reporter or automated system with a reason for the report, specifying where possible which Cameo policy is implicated to assist in Cameo’s review of the report. Human reporters also have the option to add further details to their report in a free-form text field.

When Cameo’s human reviewers receive a report, they decide whether action is appropriate to take based on the reported content or account, any accompanying details provided, and any further investigation that may be warranted (typically through Cameo’s internal systems). In extreme circumstances such as widespread fraud or a security vulnerability, Cameo may rely in the first instance solely on automated screening to take action. In certain other cases such as suspected fraud or payment disputes, Cameo may automatically restrict the ability of an account to make additional purchases; in such cases the account and its associated content remain unaffected.

Cameo’s automated monitoring is generally applied to assist in detecting violations of rules that are susceptible to reliance on clear visual cues, such as Cameo’s prohibitions on violence and nudity, or other objective signals such as payment fraud, security, or circumvention of a prior suspension. While a precise measure of the accuracy of these automated systems is not feasible, systems based on visual cues tend to be less precise (more likely to refer content to human reviewers that does not warrant action) while our systems that take action for fraud or security tend to be more accurate as they are triggered by objective risk-based criteria such as coordinated account activity, flagged payment instruments, or technical details of the device or account being restricted. Human review is accordingly required before any action is taken as a result of monitoring systems with lower precision, while initial action is taken only by higher-confidence automated systems and is furthermore limited to lesser account restrictions or situations entailing significant risks such as security or payment vulnerabilities.

Cameo endeavors to provide notice to the impacted user of actions taken on an account or its content; in the case of a report submitted by a fan or talent, the same holds for notifying the reporting individual (whether or not their report resulted in any action being taken). Individuals whose content or account have been actioned are also informed of their right to appeal by sending an email to Cameo’s Trust & Safety team.

The table below reflects the actions taken by Cameo’s moderation processes over the prior year. Appeals were filed with Cameo's Trust & Safety team in 44 cases, of which 14 resulted in a reversal of the original decision, meaning that the content or account was restored or the account restrictions on further purchases lifted. None of the reports classified as Illegal Content were found to reflect violations of law; those that were actioned were under Cameo’s own policies. Cameo has received no orders from European Member State authorities, including orders issued in accordance with Articles 9 and 10 of the Digital Services Act, nor any notices from trusted flaggers under the Act.